Last Updated: July 2026
This Privacy Policy governs the collection, use, storage, and disclosure of personal information collected from users visiting and purchasing through AxisTao (the “Website”, “we”, “us”, or “our”). This policy applies to all visitors, customers, and users of our website, online store, and related services. Our store specializes in handcrafted Taoist oriental cultural crafts, mindfulness ornaments, S925 silver jewelry, natural peach wood decor, and cinnabar accessories. We are fully committed to protecting user privacy and complying with global data protection regulations, including the GDPR, CCPA, and international e-commerce privacy standards.
1. Information We Collect
We collect personal data that you voluntarily provide during browsing, account registration, checkout, and customer service communication, as well as automatic technical data during your visit.
Personal Identifiable Information (Voluntary):
- Full name, billing and shipping address, postal code, country, and contact phone number
- Email address for order confirmation, shipping updates, customer support replies, and subscription newsletters
- Order records, purchase history, and customized service requirements
Automatically Collected Technical Data:
- IP address, device type, browser version, operating system, and website access time
- Page browsing records, click behavior, stay duration, and traffic source information
- Cookies and similar tracking data to optimize website display and user experience
Note: We do not collect sensitive personal data including race, religious beliefs, political opinions, health information, or payment card details. All payment transactions are processed by secure third-party payment providers.
2. How We Use Your Information
We only use your collected data for legitimate business and service purposes and will never misuse or sell your personal information without authorization:
- Process, verify, and fulfill your orders, including product production, packaging, shipping, and after-sales support
- Send order updates, logistics tracking information, and customer service responses
- Optimize website functions, product display, user interface, and overall shopping experience
- Analyze website traffic and user preferences to improve our handcrafted cultural product lineup
- Send optional newsletter updates, new product releases, and promotional information (you may unsubscribe at any time)
- Prevent fraudulent transactions, protect website security, and comply with legal obligations
3. Cookies and Tracking Technologies
Our Website uses cookies, web beacons, and similar tracking tools to identify returning visitors, record browsing habits, and optimize page loading and display effects. Cookies help us retain your preferred language, region settings, and shopping cart content.
Types of Cookies We Use:
- Necessary Cookies: Required for basic website operation, cannot be turned off, ensuring normal browsing and checkout functions
- Functional Cookies: Save your browsing preferences to provide personalized user experience
- Analytics Cookies: Used for traffic statistics and user behavior analysis via Google Analytics
You can disable cookies through your browser settings at any time. Disabling cookies may affect partial website functions such as shopping cart saving and personalized browsing.
4. Information Sharing & Third-Party Services
We will never sell, rent, or trade your personal information for commercial purposes. We only share necessary user data with trusted third-party service providers strictly for business operation needs, and all third parties are required to comply with global privacy protection regulations:
- Logistics & Shipping Providers: Share recipient information only to complete international delivery and logistics tracking
- Payment Processors: Process secure online payments; we do not store your credit card or payment password information
- Website & Analytics Tools: Including Google Analytics and platform hosting services to support website operation and data analysis
We will disclose user information only when required by law, court order, or government regulatory requirements.
5. Data Storage & Security Protection
We store your personal data only for the duration necessary to complete service fulfillment and legal retention requirements. Order and transaction data will be retained for tax and dispute resolution purposes for a reasonable period before secure deletion.
We adopt industry-standard SSL encryption technology, secure server storage, and regular system maintenance to protect your personal information from unauthorized access, leakage, tampering, or loss. However, no network transmission method is 100% secure, and we cannot guarantee absolute data security.
6. User Rights (GDPR & CCPA Compliance)
If you are a resident of the European Economic Area (EEA), United Kingdom, Switzerland, or California, you have the following data protection rights:
- The right to access, view, and obtain a copy of your stored personal data
- The right to correct inaccurate or incomplete personal information
- The right to request deletion of your personal data
- The right to restrict or object to data processing
- The right to data portability
- The right to unsubscribe from marketing emails at any time
To exercise your privacy rights, please contact us via our official website email.
7. International Data Transfer
Our website serves global users. Your personal information may be stored and processed in your local region or our service server locations around the world. We ensure all cross-border data transfers comply with local data protection laws and adopt sufficient security measures to protect your personal information.
8. Minor Protection
Our products and website services are intended for adults. We do not intentionally collect personal information from users under the age of 18. If you are a parent or guardian and find that your child has provided personal information to our website, please contact us immediately, and we will promptly delete the relevant data.
9. Policy Updates
We reserve the right to update and revise this Privacy Policy at any time to adapt to service upgrades and legal changes. The updated policy will be posted on this page with the latest update date. Continued use of our website after policy updates constitutes your recognition and acceptance of the new terms.
10. Contact Us
If you have any questions, suggestions, or disputes regarding this Privacy Policy or your personal data processing, please contact us through the official customer service channel on the AxisTao website.